24.64
cari purusartha chadaya, gune hare sabara mana
’hari’-sabdera ei mukhya kahilun laksana
SYNONYMS
cari purusa-artha—the four kinds of so-called goals of life; chadaya—causes to give up; gune—by the transcendental qualities; hare—attracts; sabara mana—everyone’s mind; hari—hari; sabdera—of the word; ei—this; mukhya—chief; kahilun—I have explained; laksana—the symptoms "When one’s mind, senses and body are attracted to the transcendental qualities of Hari, one gives up the four principles of material success.
Thus I have explained the chief meanings of the word hari.
PURPORT
The four principles of material success are (1) religious performance, (2) economic development, (3) sense gratification and (4) liberation, or merging in the impersonal effulgence of Brahman.
These things do not interest the devotee.